“If you want to be a good art director,
learn how to be a decent writer.”

 
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Be There

A cheap battery might save you money in the short term, but when it eventually fails, and it will, the consequences can be more than just inconvenient. They can be life changing.

 
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Tall Tales. Texas Beer.

The campaign leveraged some of the tallest tales in Texas to star along side it’s most legendary beer. Utilizing new packaging illustration, billboards, point of sale materials, digital assets and online videos, there was finally a unifying message to connect this Texas-born beer to consumers.

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Car’s Ready.

To distinguish Service King’s position in a saturated collision repair market, we focused on their ability to deliver a service-oriented, hassle-free experience.

 
 
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Richardson Bike Mart

Never mind what level of rider you may be, Richardson Bike Mart has a bike just for you. With service and staff to make you as comfortable as possible for the ride, and just as comfortable with the purchase, too.

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Air is life. Make it Perfect.

People are willing to try all kinds of things to be healthier and feel better and often overlook the most basic: the air we live and breathe in.

 
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Advancing the Science
of Well Being

Offense is the best defense. The creative challenge was to shift the perception of healthcare from something we consider in a time of crisis to something we manage and consider all the time.

 
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French Country Kitchen

In the middle of a busy life, la Madeleine is a little piece of France you can call your own. Sit and sip quietly by the fireplace or choose the patio and take place in what we consider one of the highest forms of French culture: the art of conversation.

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So Fresco. So Sabor.

Estrella Jalisco is a Mexican cerveza import as authentic as they come, originating from Jalisco, Mexico over 100 years ago.

 
 
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We Take Your Space Personally.

Instead of leaving your apartment search to a combination of artificial intelligence and blind luck, Smart City Locating has another breakthrough idea for you to consider: humans.

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Smaller. Smarter.

They say everything is bigger in Texas. Well Texas Wesleyan University isn’t one of those things, unless you’re talking about attitude, in which case they’re huge.

 

the graveyard

Here lies the work that sat on the portfolio shelf a little past the expiration date. Work that couldn’t quite find its footing. And sadly, the work that simply never came to be.

 
 
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enthusiast,
connoisseur,
collector.

Filed away somewhere between the lyrics to Juvenile’s ‘98 album 400 Degreez and obscure 90’s baseball trivia, sit old and new ideas, alike. Some loitering about, biding their time for the right opportunity. Others, yet to be discovered, eager for a chance to go full count with a focus group or round six (with revisions, see email from client below) due by yesterday. 

Ideas are like pitches. There are times when just getting it over the plate gets the out. Give them something to hit, they say. Other times, shake off the signs and go full Phil Niekro.

Collecting ideas is one thing—it’s recognizing a good idea and putting it right where the catcher had the mit that makes it craft.